Editorial Services
Team Orange Communications is one of the leading PR firms in India with a separate copywriting department. Our team of professional writers has the time, talent, focus and mindset required to create compelling PR copy for our clients. This dedication to writing is in stark contrast to other PR firms that rely on overburdened - and sometimes ineffective - account executives to "do a hasty under-researched copy."
At Team Orange Communications, we take writing seriously, understand its critical role in the positioning and messaging process and above all, write the kind of copy your clients and media will respond to - and only a professionally trained copywriter can deliver that!
Proactive generation of Editorial Opportunities
Every client has the advantage of our proactive media outreach efforts to key publications and editors with the goal of influencing the direction and content of editorial calendar-based roundup articles.
The intent of the efforts is to ensure that anyone spotting a relevant article in almost any important publication, finds a mention of your company and products. This involves:
- identification of upcoming roundup articles that relate to your company and its offerings
- arrangement of telephonic interviews with key editors on an ongoing basis
- arrangement of personal briefings and interviews on an ongoing basis
- ongoing telephone dialogue with key editors to educate, enhance awareness, influence editorial focus and include your company in relevant discussions
- identification and utilisation of magazine cover opportunities
- questionnaires
- personal correspondence development and mailings
- identification of contributed article/sidebar opportunities
- photo placements
- identification of corporate business/financial opportunities
- identification of speaker opportunities in industry forums
- identification of company rankings and product award opportunities
Ask for an absolutely free quote for our services today!